Hi, I’m Dawn—a creative copywriter with a knack for finding the right words to spark action, connection, and a bit of joy. You could say it’s in my DNA: my dad taught me to appreciate the power of words (he was an English teacher), while my mom taught me to appreciate a great sale (the NJ mall was our stomping ground). I grew up fascinated by the little details that shape how we think, feel, and act. Naturally, I found my way to writing for brands. 

Over the past decade, I’ve worked with brands across retail, fashion, and tech, blending strategy with empathy to create stories people want to read. I believe good writing starts with understanding. What are your customers looking for? What speaks to them? I love digging into these questions and turning the answers into words that make an impact.

I’m very lucky to call Sausalito home. When I’m not writing, you’ll find me hiking the coast and redwoods with my husband and our dog Camus. My superpower is never being bored. I can always find something interesting—a bird, a leaf, a design, a tool, a book, a person, an idea. And I’m always up for a good chat. Let’s connect.